Quick Overview of the Day
9am Go deeper inwards to unleash your feminine power with Alice Bowmaker
10am Build your brand foundations with Lauren Hughes
11am How to Emotionally Connect with your Hero Customer using your Brand Personality with Lucille Divine
12pm Build Your Brand Alter-Ego with Ems Rae Searle
2pm What your colour palette says about your brand with Faye Brown
3pm Become Magnetic in Business with Hannah Dudley
4pm Creating a clear and confident message to attract your dream clients with Sarah Davis
5pm The Content Marketing Pathway to Sales Success with Kate Llewellyn
Quick Overview of the Day
9am Go deeper inwards to unleash your feminine power with Alice Bowmaker
10am Build your brand foundations with Lauren Hughes
11am How to Emotionally Connect with your Hero Customer using your Brand Personality with Lucille Divine
12pm Build Your Brand Alter-Ego with Ems Rae Searle
2pm What your colour palette says about your brand with Faye Brown
3pm Become Magnetic in Business with Hannah Dudley
4pm Creating a clear and confident message to attract your dream clients with Sarah Davis
5pm The Content Marketing Pathway to Sales Success with Kate Llewellyn
Day Two of the summit focusses on Authentic Branding and Message Development and is all about tapping into your inner wisdom and power to build a business and brand that authentically reflects your personality, values and vision.
Alice Bowmaker
Journey inwards to unleash your feminine power | Tuesday 11th January @9am
Alice has been a Yoga Instructor for 7 years and Personal Trainer for 8 years and blends ancient practices with modern forms of fitness, favouring a cyclical approach to tailor it to the needs of women.
She specializes in Strength Training for beginners, Pre-Post Natal Fitness, Healing your relationship with your body, Exercising in sync with your cycle, Meditation & yoga for beginners and teaching you how to exercise and meditate by yourself. She works with women 1-2-1 in East London & online, as well as on retreats and funded projects with her not for profit called We Create Change.
Workshop Overview
This practical workshop will include Strength, Kundalini Yoga and Breath-work techniques that can be used as a daily practice or as a one-off reset, to help you to reconnect to the feminine power that lies within your body.
Main Takeaways
- How to exercise in a cyclical way - either the moon cycles, menstrual cycles, seasonal cycles or life cycles
- Using your body as medicine to connect back to your feminine power
- Breathing technique to detox blocks
Business Links
WEBSITE: www.alicebowmaker.com
EMAIL: info@alicebowmaker.com
Lauren Hughes
Build your Brand Foundations | Tuesday 11th January @10am
Lauren is the founder of Affinity and the owner of LaHu Brand Visibility.
When she's not hosting our fabulous, fun (not at all traditional) networking sessions, she's photographing awesome women in business; helping them connect with their inner confidence and coaching them through showing up with authenticity in their brand.
As a photographer, film maker and brand visibility coach, she loves helping her clients to deeply connect with their truest self, warts and all, and show it to the world without shame or hesitation.
When she's not doing all that lovely jazz, you'll find her outside (she's an outdoor cat), on a paddling board, a quad bike or a pair of skis! She loves to travel, like the hostelly/backpacking kind of travel and will make a best friend out of any stranger she meets...unless they're stranger than her...which doesn't happen very often!
Workshop Overview
"People will connect with your Why before they'll connect with your What" — Simon Sinek
In this workshop, we'll start building your brand foundations, your core brand values, your vision and your purpose. These are vital in laying the groundwork for a powerful, personable and ultimately, appealing brand.
Main Takeaways
- An understanding of how to develop your brand values
- Your Vision and Purpose
- How to convey these deeply relateable facets of your brand to your ideal client
Business Links
WEBSITE: www.lahubrandvisibility.com
INSTAGRAM: https://www.instagram.com/affinitywomensnetworking.com
LINKEDIN: https://www.linkedin.com/in/affinitywomensnetworking/
FACEBOOK PAGE: https://www.facebook.com/lahubrandvisibility
FACEBOOK GROUP: https://www.facebook.com/groups/242552720247455
Lucille Divine
How to Emotionally Connect with your Hero Customer using your Brand Personality | Tuesday 11th January @11am
Lucille helps 'awakened' entrepreneurs who struggle with digital marketing and techy 'know how' - to brand their business professionally. Then mentors them on how to develop unique online products or services that appeal to their ideal hero customers and finally take them to market by helping them to launch confidently online.
Workshop Overview
In this workshop, Lucille will cover how to develop an intentional brand personality that will help to appeal to your hero customer. She'll also cover why it's so important to create brand awareness in alignment with your brand assets and strategy.
Main Takeaways
- You'll learn how to emotionally bond your unique or spiritual brand message to your customer.
- How to share your own challenging experience and how you overcame these to attract your hero customer towards your purposeful brand.
- You'll also learn the importance of using tone, visuals and voice as checkpoints to show up being authentically you.
Business Links
WEBSITE: www.divinemoxie.club
INSTAGRAM: www.instagram.com/DivineMoxie
FACEBOOK PAGE: https://www.facebook.com/MyDivineMoxie
TWITTER: www.twitter.com/lucilledivine
LINKEDIN: www.linkedin.com/in/lucilledivine
EMAIL: lucilledivine@gmail.com
Ems Rae Searle
Build Your Brand Alter-Ego | Tuesday 11th January @12pm
Ems is an Ethical Marketing Strategist (also read: Wizard) and host of the Rowdy Opinionated Ginger Podcast - Ems teaches clever & mindful marketing that treats people like actual people, rather than numbers to be stamped forcefully down an obvious and manipulative sales funnel.
When she's not standing on a soapbox shaking her fist and shouting about the detriments of cold outreach and bro-marketing, you can find her curled up on the couch with her husband, dog and a nice cup of tea.
Workshop Overview
In this workshop, we'll discover what Ethical Marketing means, why branding is the first thing we tackle when rebuilding a marketing strategy with ethics in mind, and why an alter-ego is such a powerful way to amplify your personal brand! Ems has even popped in a free worksheet on how to build your very own alter-ego, as well as some guidance on how best to use it!
Main Takeaways
- The tools to build your very own brand alter-ego and establish an attention-grabbing and trustworthy personal brand.
Business Links
WEBSITE: www.emsraesearle.com
INSTAGRAM: www.instagram.com/emsraesearle
FACEBOOK PAGE: https://www.facebook.com/emsraesearle
YOUTUBE: https://www.youtube.com/channel/UCTt_B8fUuJp0Eb_OonvOJMA
LINKEDIN: www.linkedin.com/in/emsraesearle.com
EMAIL: emsraesearle@gmail.com
Faye Brown
What your colour palette says about your brand | Tuesday 11th January @2pm
Faye is an award winning designer, working in the design industry for 20 years following on from her degree. She started her career in animation, designing title sequences, commercials and in-programme graphics for clients such as BBC, ITV and The Discovery Channel.
For the past 10 years, Faye has run her own company Faye Brown Designs specialising in branding design. She also teaches classes on Skillshare with over 80,000 students taking her classes.
She loves working with small businesses or individuals helping them navigate the importance of branding in their business. She lives and works in Hampshire, is mum to 2 children, helps coach her son's football team and loves to travel (when restrictions allow!).
Workshop Overview
This workshop will cover colour psychology and seasonal colour palettes weaved in with how to use colour to attract your ideal clients.
Main Takeaways
- A better understand of the psychology of colour
- How to use colour to attract your ideal audience
- An introduction to seasonal colour palettes
Business Links
WEBSITE: www.fayebrown.co.uk
INSTAGRAM: www.instagram.com/fayebrowndesigns
FACEBOOK PAGE: https://www.facebook.com/FayeBrownDesigns
LINKEDIN: https://www.linkedin.com/in/fayemariebrown/
EMAIL: hello@fayebrown.co.uk
Hannah Dudley
How to embody Venusian energy & become magnetic in business | Tuesday 11th January @3pm
Hannah is an Artist and has been practising astrology since 2018.
She was captivated by the archetypes in the Greek myths, and experienced the healing power of them. Each archetype unlocks different aspects of us and connects us with our natural creative and intuitive talents.
As a highly creative person, her natal chart was the life map that showed her how to express herself freely and cultivate deeper self acceptance and compassion.
She works with Moon & Venus energy, teaching holistic female entrepreneurs how to deepen into their personal rhythm, so they can be effective with their time and activate their own magnetism.
Hannah is passionate about women living from a space of allowing, so our inner knowing can guide us because we are in alignment with our true selves.
Workshop Overview
In this workshop, you'll learn about the archetype of Venus, so you can start to cultivate the feminine energy in your business and explore what your deepest values are through meditation.
Main Takeaways
- How to cultivate Venusian energy, so you feel more magnetic in your business
- Recognise what your deepest soul's values are
Business Links
INSTAGRAM: https://www.instagram.com/hannahmariecoaching/
FACEBOOK PAGE: https://www.facebook.com/HannahMarieCoaching
FACEBOOK GROUP: https://www.facebook.com/groups/422827058066895
Sarah Davis
Creating a clear and confident message to attract your dream clients | Tuesday 11th January @4pm
Sarah Davis is The Parenting Copywriter, specialising in writing copy for parenting, baby, educational and coaching businesses. She understands the power of niching to inspire trust and confidence and to attract dream clients.
Sarah is a former primary school teacher, with over 20 years of experience of working with children and parents. She's also the author of 'Baby Daze,' recommended in 'Mother & Baby' magazine's '3 of the best funny books' feature.
This led to doing talks for large audiences of new and expectant parents, radio interviews and being featured in other national magazines, as well as learning skills in marketing and promotion.
As The Parenting Copywriter, Sarah has worked with clients in the UK and overseas, writing website copy, blogs, landing pages, press pitches and press release statements. She wrote a press release statement which resulted in one of her clients being interviewed live on BBC 2 TV News, with a full business plug.
Workshop Overview
In this workshop, I will talk about motivation, personal strengths, dream clients and USP. I'll also cover the importance of being your authentic self and tips for writing effective copy.
Main Takeaways
- How to identify your USP
- The importance of being authentic and consistent
- Tips for writing great website copy
Business Links
WEBSITE: https://www.theparentingcopywriter.co.uk
INSTAGRAM: https://www.instagram.com/sarahdavis_writer
FACEBOOK GROUP: https://www.facebook.com/groups/1562655980600829
LINKEDIN: https://www.linkedin.com/in/sarah-davis-847144203/
EMAIL: sarahteresadavis@gmail.com
Kate Llewellyn
The Content Marketing Pathway to Sales Success | Tuesday 11th January @5pm
Kate Llewellyn is a copywriter and content consultant who set up The Content Consultancy in 2016.
She has experience of digital marketing and focusses on long form content, including websites, blogs and emails, as well as content strategy and planning. Her background is in lexicography, academic publishing and the study of the English language.
Workshop Overview
In this workshop, Kate will explain the simple 'guidelines' of marketing - consistency, visibility, engagement, leads and how focussing on this in your marketing, alongside basic analysis and reflection, can help increase sales (if you are looking in the right places and following up leads)!
Main Takeaways
- Follow a simple pathway for content marketing
- Know how to link sales with marketing without the overwhelm
Business Links
WEBSITE: https://thecontentconsultancy.com/
INSTAGRAM: https://www.instagram.com/thecontentconsultancy/
FACEBOOK PAGE: https://www.facebook.com/TheContentConsultancy
LINKEDIN: https://www.linkedin.com/in/katellewellyn/
YOUTUBE: https://www.youtube.com/channel/UCyq9dbJTJw9BvZXdSskLiHw